This course helps
participants to understand the internal and external
drivers of competitive advantage. They realize that
the changing demographics inside their organization
increasingly reflect the consumers they are
marketing to. They see that their ability to work
together effectively has a direct correlation with
how successfully they compete in the marketplace,
and that how consumers perceive their organization
is linked to how they treat their employees.
Interactive exercises
include a team assessment tool that allows
introspection by participants on barriers to
productivity as well as the value of building
effective relationships.
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Sample (Flash file: 6MB)
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